Photography

Photography

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SWIMSUITS IN THE SAND

CLIFFORD COFFIN

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Genre: Fashion

Date: 1949

Location: Los Angeles, California, USA

Format: Médium format

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“This painterly image was a shot by Clifford Coffin (1913-72) for the June 1949 issue of American Vogue.

Tending towards the surreal, it is presents repetition of form through angular bodies and coloured swimming caps, in a trial towards the horizon.

Coffin was an immensely prolific postwar fashion photographer, and thus striking composition is typical on his work. He was known to be a perfectionist, directing every detail of the work, including models’ make-up and clothes, as well as the location. His fastidious attention to detail meant very little was left to chance. Coffin pioneered the use of ringflash lighting: wrapping a circular bulb around the camera lents allowed light to flow all directions, thus minimizing the distortion of shadow. This worked well for fashion, highlighting shiny fabrics and make-up while detracting from creases and blemishes.” (ML)

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